Our Services
Our team of creative professionals pride themselves on creating the highest quality marketing materials, PR campaigns, and publications that are interesting, innovative, and poignant.
• Public Relations: Press releases, blogs, placed articles, websites, YouTube videos.
• Media Relations: We reach out to reporters at national pubs, radio and TV news shows.
• Marketing: Brochures, business cards, event materials, logos, menus, postcards.
• Publications: Newsletters, online e-newsletters, magazines, articles.
• Book Publishing: We’ll co-author, edit, and design our client’s books.
• Events: We coordinate venue, photos, videographer, food, marketing materials, more.
Our art director Michael Gibbs has been an Illustrator and designer since the early ’80s. His award-winning artwork has appeared in publications ranging from Newsweek, Time, and The New York Times, to the Harvard Business Review, United Airlines, Verizon, and Oracle. Michael is available to design corporate identities — from logos to business cards and brochures, websites, newsletters and book covers, as well as commission illustrations. View his portfolio at www.michaelgibbs.com.
Creating dynamic, engaging websites is often the first step in the process of working with a new client. Having built dozens of websites together since founding Inkandescent PR in 2008, our award-winning designers begin the process by creating award-winning designs. Journalist and author Hope Gibbs then craft the text on the site, and makes sure the layout is appealing and informative for customers and reporters. Our web developer Max Kukoy then programs the site, which are database-driven and can be e-commerce enabled. Scroll down to see the work we have done for our clients.
Our clients often ask us if, and how, blogs can be useful. Although we discourage, “this is what I had for breakfast” types of entries, we do feel that when written well, blogs can provide customers with insights into a CEOs expertise and point of view. Ultimately gives a potential customer insight into how you can be of assistance. Following are a few examples of innovative ways to use this tool to get the word out.
Although everything seems to be presented in a virtual, online format, there’s still merit to handing a potential client an impressive brochure. These printed materials not only serve to show clients the services and features that your firm offers, it acts as a reminder that you are ready and willing to provide a useful service. At Inkandescent PR, we have had success developing brochures and other marketing materials for the firms shown below. Call us today for pricing for your brochure and other marketing materials. (Also: Check out the examples of the several Corporate Identity packages that we’ve created.)
Inkandescent Books is an exciting publishing venture where our team puts its creative service to work to co-author, edit, design, print, and do PR about our clients’ new books through our publishing firm, Inkandescent Publishing.
Image is everything. That is why the Inkandescent Team provides customers with elegant high-end marketing materials — including logos, business cards, stationery, brochures, postcards, posters, menus, and more. What image does your company want to present to clients? Let us help you take it the next level. For details, contact Hope Katz Gibbs, hope@inkandescentpr.com.
Want to host an event but don’t know how to go from having a great idea to a successful affair? Our team starts by helping clients strategize about their goals, then books the venue, finds the perfect moderator and panel, arranges for a photographer, videographer, the food and decor, creates marketing materials, and conducts a PR campaign (complete with a website, press releases, and more) to make it an event to remember.
Our team of writers and designers has worked as journalists for decades, and we bring our decades of experience to the work we do for our clients. Creating well-written, interesting, and engaging monthly (and sometimes weekly) newsletters is the key to getting the word out to clients on a regular basis. It not only shows them your expertise and keeps them abreast of the good work you are doing — it reminds them of your work, which will encourage them to reach out to you. Whether it be a brief and simple 3-article newsletter, or a multi-page blast packed with thought-provoking articles, these newsletters are an effective way to drive business to your firm. Scroll down for examples.
In the 20 years that Washington, DC photographer Steve Barrett has been taking pictures, the likes of Michael Jordan, Margaret Thatcher, Hosni Mubarak, Spike Lee and Boris Yeltsin have found their way to the end of his lens. He has photographed George Clooney, James Earl Jones and Bill and Hillary Clinton and Sen. John McCain. His photos have been featured in Vanity Fair, Time, Newsweek, Fortune, USA Today and Washingtonian, among others business and general interest publications. His easy demeanor and artistic eye have helped him create gorgeous portraits of our Inkandescent PR clients. To schedule a photo shoot, contact Hope@InkandescentPR.com.
Want to get the word out about your company to a larger audience than you’ve been able to reach in the past? Due our experience as reporters, we know how to write and edit articles so they can land on the pages of publications their clients read. We start with a great idea and our client’s expertise. What do you want the world to know?
What makes a good press release? A great story. That’s how we write press releases about our clients’ new books and events, interesting projects, new services, and original ideas. Using our experience as journalists, we pull out the information we know will appeal to other reporters — then pick the important details and write up the press release as we would an article. It’s not a magic formula. It’s simply an authentic, newsworthy approach.
Check out some of these great Inkandescent videos featuring our clients. You can see even more at www.inkandescenttv.com.
Although white papers have long been restricted to monstrous position papers published by universities and Fortune 500 corporations, we’ve given the concept a hip, contemporary look and feel. Accessible, interesting, and easy to digest — these white papers help our clients share their important ideas in a pleasing format. Change is good.
For decades, publicists have prided themselves on getting their clients quoted in the biggest circulation and most popular publications possible. While that’s certainly a focus at Inkandescent Public Relations, we know that times have changed. Going hyper-local is important, as is having a presence in the social media sphere.
While our clients are regularly featured in such newspapers of record as The New York Times, The Wall Street Journal, The Times of London, US News & World Report, Money magazine, Washington Post, and Philadelphia Inquirer — we also get them quoted in Patch.com, Yahoo.com, AOL.com, and newspapers and magazines that circulate in their communities. Radio and TV is also a popular spot for Inkandescent clients, who have been interviewed on the CBS “Early Show,” NBC News, Fox News, “CNN Money,” “The Kojo Nnamdi Show,” and Federal News Radio, among others. Scroll down to see those media mentions.
Inkandescent PR also has thousands of friends, followers, and contacts in the social media world, where we regularly get the word out about our clients. Friend us today: www.facebook.com.
Are you afraid of success? If so, you aren’t alone. In a recent Wall Street Journal article, Director of DARPA, Dr. Regina Dugan, argued that “you can’t lose your nerve for the big failure, because the nerve you need for the big success is the exact same nerve.”
Dugan sheds light on the discussion of what it takes to get ahead, adds Russell Bishop, an author, consultant and executive coach.
“You do need to be able to stomach the downside potential of any move you make to get ahead, even if it’s as simple and mundane as the risk you assume when you get behind the wheel of your car,” he says. “However, when confronting the myriad challenges we face in life, one oft-overlooked limiting factor might just be what some have called the ‘fear of success.’ Fear of success and fear of failure can be very closely aligned. On the surface, this notion might seem ridiculous — what on Earth could be scary about success? But if you dig a bit below the surface, you might discover some powerfully limiting aspects of your own mindset, of your own approach to life.”
At Inkandescent Coaching, our mission is to help you leapfrog over your fears and embrace the live you’ll love — the one that lives in your business plan, and our heart.
Are you ready to live the life you dream of? Scroll down to learn more. And send an email to hope@inkandescentpr.com to book an appointment.
Take your life, or your business, to the next level with a hands-on healing session by Reiki Master Hope Katz Gibbs.
About Hope: A journalist, author, and entrepreneur since graduating from the University of Pennsylvania in 1986, Hope became a certified Reiki Master in March 2016 by intuitive guide Eliel Fionn. She also was trained in Fire Reiki by Barbara Thorngren, founder of PeaceWorks New Hampshire, LLC.
A longtime student of metaphysics and the power of the healing arts, Hope has had a daily yoga practice since 1982. She became a certified massage therapist in San Francisco in 1992 where she launched “Touching the Goddess,” where she specialized in pregnancy massage. In November 2016, she became a Certified Kundalini Yoga teacher, after completing a 200-hour program at Kripalu with master teacher Hari Kirin, author of Art & Yoga. In the years since, Hope has completed additional training that will soon take her to the 500-hour accreditation. These modalities and experiences have helped her harness her intuition.
What is Reiki? This healing technique is based on the principle that the therapist can channel energy into the patient by means of touch. In turn, it activates the natural healing processes of the patient’s body and restores physical and emotional well-being. Think of it as a deep massage, without the rubbing.
Reiki is a combination of two Japanese words:
- Rei — Defined as the higher intelligence, Rei is a subtle wisdom that permeates everything. In times of need, it acts as a source of guidance in our lives.
- Ki — This is understood as the non-physical energy that animates us. When a person’s Ki is high, they will feel strong, confident, and ready to enjoy life and take on it’s challenges. When it is low, they will feel weak and are more likely to get sick.
Understanding and embracing the mind-body connection: Reiki practitioners believe that the mind exists not only in the head, but that the nervous system extends to organs and tissues, and subtle energy exists about three feet outside the body, in a person’s aura. So negative thoughts and ideas that are blocking your success and happiness can be found through the body. The good news is that Reiki gives the stuck stuff attention — and can help unblock it. When combined with a discussion about what might be happening in various spots, this non-invasive healing technique can be a useful addition to any wellness regime.
How Hope’s Reiki sessions are organized: Clients lie down clothed on Hope’s massage table. Using Reiki and light massage, Hope places her hands on spots throughout the front and back of the body and assesses the energy flow. She then guides clients to access deeper levels of what might be blocking their success in their lives and businesses.
$100 / 1 hour, includes:
- 15-minute aromatherapy foot soak during intake
- 35 minutes of Reiki with an intuitive reading
- 10-minute outtake discussion to process the session
Book an appointment with Hope: hope@inkandescentpr.com • cell: 703-346-6975
Learn more about Reiki:
If you’d like to go even deeper to clear what is blocking your business growth, check out Hope’s PR and business coaching services at InkandescentCoaching.com, and her book, PR Rules: The Playbook.
Soirée at Inkandescent is Richmond’s event space: An intimate venue for dinner parties, cocktail parties, breakfast meetings, lunch, and brunch.
Catered by Gold Medal Chef Terry Johnson, these events range from 12 people seated, to 20 people standing. Catering prices range from $15.95/person to $35/person.
“Soirée at Inkandescent is the perfect place to rest, rejuvenate, and recharge,” says Terry.
See the catering menu here.
- The space can be rented for $25 / hour.
- Add in catering for $15.95 to $35 /person.
- Terry and her business partner, Hope Katz Gibbs, are available to add holistic services to your meeting experience. See additional services here.
For details, and to set up your next meeting, contact Terry at Terry@SoireeInkandescent.com.
About Terry Johnson: In addition to being a Chef, Terry is a certified Reiki practitioner, and has a Voyager Tarot certification issued by Elysian Fields in Sarasota, FL. Learn more here.
About Hope Katz Gibbs: A Reiki Master and massage therapist, in the fall of 2016 Hope will be a certified Kundalini yoga teacher. She is also the owner of InkandescentPR.com, who provides PR, marketing, and social media services to clients. She also specializes in intuitive business coaching. Learn more here.
Inkandescent™ Learning is an educational distance learning organization (nonprofit pending) dedicated to promoting and supporting Women, educating and inspiring Kids, and bringing Health & Wellness to every body.
“Thanks to distance learning, boundaries of geography no longer impede access to master teachers and excellent curriculum,” explains founder journalist, publicist, and entrepreneur Hope Katz Gibbs, whose mission is to connect master teachers — who specialize in subjects ranging from business and personal growth, to wellness, and the K-12 curriculum — with students of all ages around the nation, and the globe.
“Our expansive teacher network includes master teachers and industry experts who otherwise might not be teaching,” Gibbs shares. “Each teacher goes through an application process before we accept them to the network, and it’s during this time that our team gets to see how truly awesome and unique each one is. We never cease to be amazed at how talented our teachers are, and are excited to give them a platform and promote their classes.”
The organization’s focus on Women, Wellness, and Kids further enables the Inkandescent™ Learning group to reach a wide audience of lifelong learners who are eager to enhance their knowledge base.
“Our members pay only $20/month (or $200/year) to gain access to unlimited health and wellness videos, lunch-and-learn sessions, and workshops that are designed to enhance their well-being,” Gibbs adds. “It’s our goal to connect people to each other — and to themselves. As we share in each issue of “Be Inkandescent Health & Wellness magazine,” www.BeInkandescent.com — we’re in the business of blending Mind, Body, Spirit, and Soul, because we’re all Heart.”
Additional membership packages are available for entrepreneurs, authors, artists and solopreneurs looking for promotion ($30/month or $300/year), women who want to spread their message on our Inkandescent Speakers bureau, ($40/month or $400/year) and teachers everywhere($50/month or $500/year) who want to use their skills and expertise to work with our expanding base of students (K-12), women (business and personal growth), and wellness (movement teachers, coaches, and more.)
Be part of resolution to be part of the pay-it-forward revolution: For students (of all ages) who cannot afford to purchase our packages or online classes, Inkandescent™ Learning provides dozens of scholarships annually to women and children in-need.
Scroll down to learn more about the details and membership opportunities for becoming a Member, Sponsor, Speaker, and Teacher at Inkandescent™ Learning.
WOMEN: Experts in business, professional services, life coaching, and more, teach courses to those needing to improve their skill sets.
- Because we wanted to share their lessons — in hopes of providing others the with courage, inspiration and tools to live the life of their dreams — we expanded the project in 2012 to include audio interviews on our Truly Amazing Women Radio Show on our podcast network, InkandescentRadio.com.
- In 2014, we created a TV series on our YouTube channel to shine an even brighter light on the women who are making strides and changing lives. Check out our shows on Truly Amazing Women TV.
- Industries featured include: Activists • Actors • Artists • Athletes • Attorneys • Authors • Caregivers • Educators • Entrepreneurs • Fastionistas • Financiers • Foodies • Government Officials • Health and Wellness experts • Historians • Journalists • Musicians • Networkers • Philanthropists • Politicians
- Inkandescent Speakers bureau, for women, by women, about women, is our national traveling show where they appear as keynote speakers, workshop presenters, and panelists to share their stories of success, trials, and lessons learned on dozens of topics: InkandescentSpeakers.com.
KIDS: Our K-12 distance learning hub at InkandescentLearning.com offers a vast array of classes students who are homeschooled — as well as those attending public and private school in need of enrichment, tutoring, and mentors.
Teachers who have taught K-12 — and are retired, no longer teaching in schools, or wanting to generate additional revenue — and want to reach a national/international network of students to teach 8-core curriculum areas (math, science, history, language arts, foreign language, PE, and technical education).
Our magazine for kids, by kids, about kids, www.InkandescentKids.com, publishes work by students as it teaches them to think like a reporter and engage in critical thinking about topics ranging from school shootings, to the opioid epidemic, melting icebergs, space travel, and more.
Plus: There will be camps, workshops and field trips where students can explore more, and integrate what they are learning:
Cook Like the Colonists takes students to historic inns from the Colonial era for a history and cooking class.
Workforce readiness is a priority in our “So You Want To Be A …” TV show and ebook series. Field trips are videotaped and posted on our YouTube channel, www.Inkandescent.tv, as students interview professionals ranging from architecture and agriculture to law, medicine, entrepreneurship, and more.
This is What Democracy Looks Like is an interactive interview and field trip series that connects students of all ages to legal and government professionals who teach global citizenship.
HEALTH & WELLNESS: Practitioners of a myriad of wellness and healing modalities reach an even larger audience to teach yoga, fitness, movement and meditation, conduct workshops on nutrition, massage, and more.
- Through our Your Well on Wheels program, our teachers take our movement, mindfulness, meditation and nutrition classes to organizations, corporations, hotels, and events.
- Never miss a class: We know that sometimes it’s tough to get to a class. And, we want everyone in our network to have access to as much health and wellness as possible. So each of our classes is streamed to reach a wider audience, and then it’s and catalogued for future download. Learn more at www.YourWell.us.
JOIN US:
Be Curious: $20/month ($200/year)
All-access to our movement and meditation videos, peer-to-peer intranet, discounts on workshops and lunch & learns
Be Seen: $30/month ($300/year)
Sponsorship package to promote your business, accomplishments, products, and services on one of our sites with ads on all sites.
Includes All-Access Membership
Be Heard: $40/month ($400/year)
Be part of our Inkandescent Speakers bureau, for women, by women, about women
Must apply for acceptance.
Includes Ad Sponsorship Package and All-Access Membership
Be Inspiriting: $50/month ($500/year)
Become part of our Teacher Network and bring your expertise to a vast array of students of all ages Includes Ad Sponsorship Package and All-Access Membership
Must apply for acceptance.
Class topics include, but are not limited to:
- For Women: business, training, coaching, professional services, personal growth classes
- For Kids: K-12 core curriculum and extracurricular courses
- Health & Wellness: movement, mindfulness, intuitive training, meditation, coaching — nutrition, wellness, life
Scroll down for more details about each package.
Questions? Email Hope Katz Gibbs, founder • Call 703-346-6975
ADDITIONAL PACKAGE DETAILS:
BE CURIOUS:
Become an All-Access Member
$20/month ($200/year)
- Unlimited access to our health and wellness classes. These are streamed during the class so you can join us from afar on your laptop or mobile device. Download the class from our catalog to watch at your convenience
- Discounts on our in-person classes and workshops ($10/class instead of $12), including yoga, mindfulness, meditation, fitness, nutrition; Lunch & Learns / Webinars by teachers in our network (women, wellness, and kids) on topics ranging from business and education to family life and interpersonal issues
- Lunch & Learn / Workshop topics include: Is Homeschooling Right for your family? • Why Divorce: 5 Reasons to Leave • Are you living with a Narcissist? If so, how do you cope • How to write — and publish — a book • PR Rules: How to supersize your small business using the 8 Steps to PR Success • When is it time to hire an attorney?
- Access to our Pen Pal Networks: Each of our 3 magazines (Inkandescent Women, Wellness, Kids) that gives members access to a private curated intranet to discuss the professional and personal topics they are coping with.
- Early access and 10% discounts on: Products, services and events from members of our partnership program, workshops, camps, retreats
BE SEEN:
Become a Sponsor
$30/month ($300/year)
Includes Ad Sponsorship Package and All-Access Membership
BE HEARD:
Join Inkandescent Speakers Bureau: The national speakers bureau for women, by women, about women
$40/month ($400/year)
Includes Ad Sponsorship Package and All-Access Membership
BE INSPIRING:
Join our Teacher Network
$50/month ($500/year)
Includes Ad Sponsorship Package and All-Access Membership
- Teacher profile page on InkandescentLearning.com: Bio, Photo, Video interview, Podcast interview, List of classes you’ll be teaching, Promotion of classes in our newsletter that blasts to thousands of families around the country, Promotion and inclusion of student’s work in Inkandescent Kids magazine
- 50-50 revenue sharing of earnings from classes (per student class fees range from $25-$50 for a one-time class, $500 for 8-week series, etc)
- Accounting and tax information: Quarterly accounting of earnings, 1099, access to our accountant as needed
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